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I wish they never would have killed the original Bronco.
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I think are pretty close to each other which that jeep brochure seems to agree with because it's basically all bullshit and other than the solid axle is close enough for the vast majority of buyers to not care. I think that Ford is definitely going to be taking Wrangler customers away.
Ford did miss out on a generation or two of potential fans with disposable income by discontinuing production that they will have to lure into the fold. They know "Jeep" but Bronco's were something Boomers like OJ drove back in the day.
I wish they never would have killed the original Bronco.
It's probably for the best. If they'd have kept it in production it likely would have morphed into some bullshit crossover, this way at least it comes back strong as a legitimate Wrangler competitor.